I am lucky to live where I do, Colorado is a pretty special place. My husband and I chose this area for a healthy lifestyle that includes activity and access to recreation. It is because of this lifestyle that clothing and recreation companies thrive here. PrAna clothing opened their second Colorado retail location earlier this month in the Cherry Creek area of Denver. I toured the store and would like to offer my readers an outfit giveaway from this forward-thinking company.
The new Cherry Creek location was built and modeled with the help of local repurposing artist Joe Levy. The wood above the service counter is from a barn deconstructed from back east, the planters outside the store entrance are a marvel to look at, the fusion of wood and metal reverberate through the location from shelving to wall art to unique lighting by the dressing rooms.
One aspect of the store is the adaptability of the space to serve multiple functions. The retail space behind the counter converts into a studio where product is moved and walls extend to create a room for yoga and other physical disciplines. In keeping with the mind for community involvement these classes are made free to the public and taught by qualified instructors.
One community aspect I like of this store is in the management choices. PrAna chose an employee who has experience in opening stores in the area with a past resume including the opening of the Apple store in the nearby mall. He is familiar with the neighborhood and looking to continue the prAna direction of involvement with neighbors and like-minded causes. Later this summer you will see this store be part of Yoga Rocks the Park as well as closer endeavors for the public. See their June schedule for a glance of what they are up to
The basis of this company is the clothing. It is meant to be functional for active, mindful people so you will see it on rock climbers, pilates enthusiasts, yogis, and on people just hanging out because it is rather stylish.
I looked mostly at the women’s clothing but believe me, they carry a men’s line too. My husband actually seems to have a number of articles from prAna including pants he wears to the office as well as his favorite wicking tee for workouts.
The company is looking at their mindful practices with how they deliver an end-product to the consumer. They are developing more organic cotton products and are working with their overseas production facilities to ensure fair trade practices.
The new prAna store is at 105 Fillmore Street in the Cherry Creek neighborhood of Denver. I urge you to stroll on in for a free class and to shop to familiarize yourself with this company. They were also kind enough to offer one my readers an outfit of the Quinn Chakara top and Mackenzie Knicker in any size and color combo of the winner’s choosing.
Disclosure – I was not financially compensated for this post but will be receiving a top and pant like the giveaway winner. All opinions expressed here are my own.